Link Building Strategies

[shane]

Hello
Link Building Strategies

* First, build a content rich site, narrow in scope [say half a dozen high potential keywords, with a smattering of lessor important but still related kw's].
* Then, contact other sites that have the same scope as yours does, and ask for a reciprocal link [after you have already linked to them, of course!]. If you build a site that is content rich, informative, and above all else has unique content, then all your peers will beat a path to your door, asking you for a link!
* Get your site listed at Yahoo [yes, it does force you to yank out your wallet, but it IS one of the best links you can get]. Do the research necessary to find the most appropriate category [which is where the Link Relevancy comes from], and get that title and description optimized!
* Get into the ODP. Do the same research as you did at Yahoo for the best category.
* Find out which of the thousands of specialty SE's and directories that your site is a good fit for, and submit to them.
* After you are done with 1 - 5, build another content rich site, and on this one, concentrate on your next batch of kw's. Cross link the home pages. Repeat.
* Even though blogging is all the rage these days, I think it will go the way of link farms in the not-too-distant future, especially if/when the SE's determine that it is just another case of spamming. We are staying away from it, and concentrating on the 6 tactics above.
* Of much less importance is cross linking within each of your individual sites. I have gotten away from heavy cross linking, relying instead on good site maps [which addresses spiderability, not link pop].

thank you.