What is business development

The Business Forum provides information about business opportunities in the international marketplace
Post Reply
adison55
Posts: 10
Joined: Wed Sep 08, 2010 4:13 pm
Location: UK
Contact:

Re: What is business development

Post by adison55 »

Hi
One of the foundational aspects of busdev, or business development, is to assess the current assets of the company as they relate to the maintenance and expansion of the business. To this end, the business development specialist will work closely with sales and marketing professionals to identify the degree of penetration already enjoyed by the company in various sectors of the consumer base.

At the same time, the specialist will also work with customer care professionals to assess the feedback gathered from existing clients on the perception of the company and its products. This type of activity can often identify ways to refine current sales and marketing techniques in order to capture a wider share of consumers within sectors where the business already has a presence. At the same time, the addition of the data acquired through customer care contacts may help identify applications for the product line that are not promoted at present and could lead to capturing new markets if marketed properly.

Thanks
andey55
Posts: 17
Joined: Thu Sep 09, 2010 7:03 pm
Location: Uk
Contact:

Re: What is business development

Post by andey55 »

Hi
Business development is a broad term applied to the process of strengthening ties with existing clients as well as cultivating customers in other sectors of the consumer market. In order to accomplish this goal, business development normally crosses the traditional barriers between sales, marketing, customer care, operations and management in order to promote this process of expansion on more than one level. This means the business development specialist must exhibit a degree of competence in many different areas in order to identify and capitalize on growth opportunities.

Thanks
dyson
Posts: 24
Joined: Fri Sep 10, 2010 4:24 pm
Location: UK

Re: What is business development

Post by dyson »

Hi
One of the foundational aspects of busdev, or business development, is to assess the current assets of the company as they relate to the maintenance and expansion of the business. To this end, the business development specialist will work closely with sales and marketing professionals to identify the degree of penetration already enjoyed by the company in various sectors of the consumer base.

At the same time, the specialist will also work with customer care professionals to assess the feedback gathered from existing clients on the perception of the company and its products. This type of activity can often identify ways to refine current sales and marketing techniques in order to capture a wider share of consumers within sectors where the business already has a presence. At the same time, the addition of the data acquired through customer care contacts may help identify applications for the product line that are not promoted at present and could lead to capturing new markets if marketed properly.

Thanks
alden
Posts: 16
Joined: Fri Sep 10, 2010 5:21 pm
Location: uk
Contact:

Re: What is business development

Post by alden »

Hi

with customer care professionals to assess the feedback gathered from existing clients on the perception of the company and its products. This type of activity can often identify ways to refine current sales and marketing techniques in order to capture a wider share of consumers within sectors where the business already has a presence.

Thanks
Post Reply