Re: Web Advertising
Posted: Wed Nov 25, 2009 4:31 pm
Hi
Before publishing your website and submitting your site to a search engine it is very important to have some key components ready on your own website.
1. Have your site ready. This may go without saying but I have come across many websites which have broken links or pages that say "under construction" which leaves a poor impression.
2. Have your meta tags ready. Meta tags are used by the search engine to categorize and file your site as well as describe it. There are two main meta tags; description and keywords.
1. The description tag is a short paragraph describing what the searcher will find when they click on the link to your website. This is often displayed below the link and if it is not explicitly defined the search engine will take the first 25 or so words on the page regardless of what they are. This can result in a misrepresentation of your organization.
2. The second meta tag is the keywords tag. This is a collection of every keyword that you can think of which describes any aspect of your organization. Include geographic words, philosophical words, American, English or other versions and even misspelled versions if you are using commonly misspelled words.
3. The content in the <title> tag becomes the label or "clickable area" when your site comes up in a search engine.
Thanks
Have a nice time ahead
Before publishing your website and submitting your site to a search engine it is very important to have some key components ready on your own website.
1. Have your site ready. This may go without saying but I have come across many websites which have broken links or pages that say "under construction" which leaves a poor impression.
2. Have your meta tags ready. Meta tags are used by the search engine to categorize and file your site as well as describe it. There are two main meta tags; description and keywords.
1. The description tag is a short paragraph describing what the searcher will find when they click on the link to your website. This is often displayed below the link and if it is not explicitly defined the search engine will take the first 25 or so words on the page regardless of what they are. This can result in a misrepresentation of your organization.
2. The second meta tag is the keywords tag. This is a collection of every keyword that you can think of which describes any aspect of your organization. Include geographic words, philosophical words, American, English or other versions and even misspelled versions if you are using commonly misspelled words.
3. The content in the <title> tag becomes the label or "clickable area" when your site comes up in a search engine.
Thanks
Have a nice time ahead